Meet the Dogs of Independent Rental Co. – Your Santa Cruz Truck Rental Crew

Hey, everyone!

Rocky, Mavi and Onyx here.

We wanted to give a quick woof-out to all of the customers who give us doggie rubs, scratches, “good boys,” laughs and compliments when you come into Independent Rental and Service Co.

We notice. And we appreciate you.

We also want everyone to know that we take our jobs around here very seriously.

Some days we’re part of the customer greeting committee. Other days we’re supervising the humans while they move rental trucks around the lot.

We listen carefully when customers talk about their rental needs. We’re occasionally present for important discussions about service appointments and diagnostics.

And sometimes we’re napping nearby.

Hey, somebody has to keep an eye on these humans.

Meet the Independent Rental Canine Crew

There are three of us, and we each bring something important to the operation.

There’s Rocky, our big black Lab/Pit mix.

There’s Mavi, the shorter, long-haired member of the crew with those unmistakable blue eyes.

And then there’s Onyx, our larger black-and-white Pit mix.

Together, we provide a wide variety of essential business services, including customer greetings, security observations, employee supervision, morale improvement and, of course, strategic napping.

We are paid primarily in affection.

It’s a pretty good arrangement.

Rocky: Keeping an Eye on the Front Office

Rocky understands the importance of maintaining a presence in the rental office.

Someone has to watch what’s happening at the counter, see who’s coming through the door and make sure everything is running smoothly.

Fortunately, Rocky is available.

Unless he’s asleep.

Helping Our Humans Keep the Trucks Moving

Our humans have been operating Independent Rental Co. here in Santa Cruz since 2005.

While we handle the canine side of the operation, they take care of things like answering rental questions, checking availability, helping customers choose trucks and getting reservations scheduled.

Independent Rental’s fleet includes:

  • Box trucks
  • Cargo vans
  • Refrigerated trucks
  • Dump trucks
  • Flatbed trucks
  • Pickup trucks

People rent our trucks for all kinds of reasons—from moving a household or apartment to making deliveries, hauling equipment, transporting temperature-sensitive products or getting materials to a jobsite. Not sure what kind of truck you need?

Don’t ask us.

We will listen very attentively, but you should probably ask our humans.

Call them at 831-426-0900 and they’ll help you figure it out.

Truck-Moving Supervisors on Duty

We mentioned that we help move trucks.

Perhaps “help” needs a little clarification.

Sometimes the most important contribution a dog can make is supervision.

Rocky and Mavi take this responsibility particularly seriously.

After all, somebody needs to make sure the trucks are where they’re supposed to be.

Meet All Three of Us

Yes, we’re all good boys.

We have independent verification.

If you’ve met us before, there’s a good chance you’ve already contributed a scratch, rub or “good boy” of your own.

If you haven’t met us yet, we’ll look forward to meeting you the next time you visit.

A Local Santa Cruz Truck Rental Company — With Dogs

Independent Rental isn’t a giant national rental location.

We’re a small, family-owned business located on the Westside of Santa Cruz, and we’ve been serving customers throughout Santa Cruz County since 2005.

That means things around here can feel a little different.

Customers talk to actual people. Our staff knows the trucks. We try to help customers figure out what will work for the job they’re doing.

And occasionally, you’ll find a dog nearby.

Or three.

Our customers come to us from Santa Cruz and communities throughout the county, and we’re grateful for the people who continue choosing to do business with a locally owned company.

We’re especially grateful to those of you who remember the dog tax.

Scratches are always appreciated.

Come See Us — And Rent a Truck While You’re Here

Whether you’ve been renting from Independent Rental for years or you’re looking for a Santa Cruz truck rental for the first time, we look forward to seeing you.

If Rocky, Mavi or Onyx happens to be at the shop when you arrive, feel free to say hello.

We’ll continue handling the greetings, supervision and naps.

Our humans will handle the trucks.

Need to reserve a truck? Call Independent Rental Co. at 831-426-0900 to check availability and get your rental scheduled.

Our humans are here to help seven days a week.

Woof!

Rocky, Mavi & Onyx
Independent Rental Canine Crew

Independent Rental and Service Co. | Santa Cruz Truck Rental
Behind 7-11 & Upper Crust Pizza
217 McPherson St.
Santa Cruz, CA 95060

7 Ft Refrigerated Truck Rental in Santa Cruz – Small Reefer, Big Help

 

7 Ft Refrigerated Truck Rental in Santa Cruz – Small Reefer, Big Help

Fresh Produce Should Arrive Looking Fresh

Fresh fruits, vegetables and herbs can be surprisingly vulnerable once they’re out on the road. On a warm day, even a relatively short delivery can expose delicate produce to temperatures that leave leafy greens wilted and other fruits and vegetables looking less than their best.

That’s where our 7 ft refrigerated truck rental in Santa Cruz can come in handy.

Independent Rental Co.’s smaller reefer truck gives you refrigerated transportation when you need to keep your cargo cool but don’t need the capacity of a full-size 16 ft refrigerated box truck.

Need the 7 ft reefer for an upcoming delivery? Call us at 831-426-0900 to check availability and reserve it.

A Smaller Refrigerated Truck for Smaller Loads

Not every refrigerated delivery requires a large truck.

Sometimes you’re delivering a few loads of fresh produce to restaurants. Maybe you’re bringing flowers to an event, transporting prepared food for a catering job, or taking products to a farmers market.

For jobs like these, renting more truck than you need doesn’t necessarily make sense.

Our 7 ft reefer provides a compact option for businesses and individuals who need refrigerated transportation for smaller loads.

It can be useful for:

    • Fresh fruits and vegetables

    • Leafy greens and herbs

    • Flowers and floral arrangements

    • Prepared foods

    • Catering supplies

    • Farmers-market products

    • Restaurant deliveries

    • Beverages and event supplies

    • Other items that need to stay cool during transportation

Because this truck is intended for refrigerated, above-freezing transportation, talk with us about what you’re carrying and the temperature requirements for your cargo. If you need frozen or below-freezing capability, ask us about our larger 16 ft refrigerated truck.

See Our 7 Ft Reefer Before You Rent It

Sometimes pictures don’t tell you enough about a rental truck.

That’s why we’ve taken a new walk-around video of our 7 ft refrigerated truck, including both the exterior and the refrigerated cargo area inside.

Take a look before you call. You’ll get a much better idea of the truck’s size, interior layout and whether it may be a good fit for what you need to transport.

And if you’d rather see it in person, stop by our Westside Santa Cruz location. If the truck isn’t out on rent, we’ll be happy to show it to you.

 

Protect What You’re Transporting

When you’ve invested time and money into fresh produce, flowers, prepared food or other temperature-sensitive products, transportation is part of protecting that investment.

Imagine loading beautiful fresh greens in Santa Cruz for a delivery over the hill on a hot afternoon. Or preparing trays of food and beverages for an event when temperatures are climbing.

A regular cargo vehicle can get hot surprisingly quickly.

Using refrigerated transportation gives you another layer of protection between loading and delivery—and some peace of mind along the way.

Need More Refrigerated Space?

We also rent a 16 ft refrigerated box truck for larger refrigerated loads.

The larger reefer gives you substantially more cargo space and is the better choice when your load requires the capacity—or colder capabilities—of a full-size refrigerated truck.

Not sure which one you need?

Call us.

2 sizes of Reefer Truck

 

Tell us what you’re transporting, approximately how much you have and where you’re going. We’ll help you determine whether the smaller 7 ft reefer or the larger 16 ft refrigerated truck makes more sense for the job.

Early Delivery? Ask About an Early Pickup

Trying to get on the road early?

We understand.

Getting an early start can be especially helpful when you’re making Bay Area deliveries and trying to get ahead of traffic—or when fresh and temperature-sensitive products need to reach their destination early in the day.

Call us and ask about an early pickup. We’ll do our best to work with your schedule.

Reserve the 7 Ft Refrigerated Truck

Independent Rental Co. has been serving Santa Cruz County since 2005. We’re a small, family-owned business located on the Westside of Santa Cruz, and we’re here seven days a week to help our customers get the equipment they need.

Whether you’re delivering produce, preparing for an event, supplying a restaurant or simply have something that needs to stay cool while you’re moving it, our smaller reefer may be just what you need.

Call Independent Rental Co. at 831-426-0900 to check availability and reserve the 7 ft refrigerated truck.

Make your refrigerated truck rental easy and stress-free. We’ll help you get on the road.

Independent Rental and Service Co. | Santa Cruz Truck Rental
Behind 7-11 & Upper Crust Pizza
217 McPherson St
Santa Cruz, CA 95060

Truck Rental Santa Cruz: More Than Just Moving Trucks

When most people think about a truck rental in Santa Cruz, they immediately think about moving furniture from one home to another. While moving is certainly one of the most common reasons customers rent a truck, it’s only part of the story.

Hey, this is Le from Independent Rental. We’ve been helping customers throughout Santa Cruz County since 2005. Over the years we’ve seen our trucks used for everything from local household moves and college student relocations to warehouse deliveries, business inventory transfers, event support, landscaping projects, equipment transportation and more!

Located on the Westside of Santa Cruz, our family-owned business serves customers from Santa Cruz, Capitola, Soquel, Aptos, Scotts Valley, Watsonville, Corralitos, Monterey, Carmel, Salinas, San Jose, Los Gatos, Santa Clara, and beyond.

Moving Trucks for Homes, Apartments, and Student Moves

Many of our customers are moving into a new home, apartment, or dorm room. Whether you’re relocating across Santa Cruz or heading to another city in California, having the right truck can make a huge difference.

Our fleet includes cargo vans, pickup trucks, 10-foot box trucks (baby box), and larger box trucks designed to handle furniture, appliances, boxes, and household belongings.

Our team can help you choose the right vehicle based on your actual needs.We care about what you’re doing and want you to be in the “right” truck. You are a person to us. Not a number.

Truck Rentals for Business Deliveries and Inventory Transfers

Not every truck rental is related to moving homes.

Many local businesses rely on rental trucks when transferring inventory, making deliveries, or transporting products between locations. Retail stores, restaurants, event companies, and service businesses frequently rent trucks for temporary transportation needs without the expense of owning additional vehicles.

We’ve seen customers use our trucks for seasonal inventory transfers, equipment deliveries, warehouse shipments, trade shows, and commercial projects throughout California.

A reliable truck rental can help businesses stay flexible during busy periods while keeping transportation costs under control.

Box Trucks Help Businesses Move Freight Without a Loading Dock

Several of our box trucks are equipped to handle freight and commercial deliveries.

Businesses receiving products, moving inventory, or transporting equipment often need a practical solution when a loading dock isn’t available. A box truck provides an efficient way to move goods while maintaining protection from weather and road conditions.

Customers regularly use our trucks to transport pallets, retail merchandise, electronics, restaurant supplies, office furniture, and commercial equipment.

For many small and medium-sized businesses, renting a truck when needed makes more financial sense than purchasing and maintaining a dedicated delivery vehicle. Because the cost of insurance these days, wow

Supporting Local Businesses and Entrepreneurs

One of the things we enjoy most is seeing the creative ways local businesses use our rental vehicles.

Food vendors, caterers, event organizers, contractors, landscapers, and small business owners often need additional transportation for special events, large projects, or busy weekends.

A pickup truck can provide an affordable solution for hauling equipment, towing trailers, or transporting supplies without the long-term commitment of purchasing another vehicle.

We’ve helped customers transport everything from landscaping materials and construction equipment to event supplies and specialty business equipment.

Serving Santa Cruz County and Beyond

Our customers don’t just stay in Santa Cruz.

Many travel to Monterey, Carmel, Salinas, San Jose, Santa Clara, Sacramento, Napa, Los Angeles, Oregon, Nevada, Arizona, and Washington. Whether you’re relocating, making deliveries, attending an event, or transporting equipment, having the right vehicle can make the entire experience easier.

Our diverse fleet allows customers to choose a vehicle that fits the job instead of paying for more truck than they actually need.

Why Choose Independent Rental Co.?

As a locally owned family business, we understand that every rental is different.

Some customers need a truck for a household move. Others need a vehicle for a business delivery, warehouse shipment, special event, or equipment transport. Our goal is to help you find the right solution while providing friendly service and competitive pricing.

Since 2005, we’ve proudly served Santa Cruz County with a diverse fleet of trucks, vans, pickups, flatbeds, dump trucks, and refrigerated vehicles.

If you’re looking for truck rental in Santa Cruz, we’re ready to help.

Independent Rental Co.
217 McPherson Street
Santa Cruz, CA 95060

Open 7 Days a Week

Refrigerated Truck Rental Santa Cruz – Keep Your Cargo Cold

Need a Refrigerated Truck Rental in Santa Cruz?

If you’re transporting temperature-sensitive items, you already know how quickly things can go wrong—especially in the heat.

At Independent Rental Co., we offer refrigerated truck rental Santa Cruz customers can rely on to keep their cargo cold and protected.

📞 Call Now to Reserve Your Reefer Truck

Call now: 831-426-0900

Refrigerated trucks are in high demand—especially during warmer months. Early scheduling helps ensure availability when you need it.

Keep Your Cargo Cold and Protected

Our reefer (refrigerated) trucks are a perfect solution when you need to transport:

  • Ice cream and frozen goods
  • Ice and beverages
  • Flowers and plants
  • Catering or event supplies
  • Temperature-sensitive business inventory

Bay Area temperatures can heat up fast—even on days that don’t seem extreme. A refrigerated truck helps protect your product and your investment.

Beat the Heat (and the Traffic)

Planning an early start to avoid traffic around Santa Cruz, San Jose, or the greater Bay Area?

👉 Give us a call—we’ll do our best to schedule an early pickup time.

We understand timing matters, especially when you’re working with perishable goods.

Why Rent a Refrigerated Truck from Us?

  • Local, family-owned Santa Cruz business
  • Knowledgeable team that understands your needs
  • Flexible scheduling whenever possible
  • Clean, well-maintained equipment
  • Competitive pricing and real customer service

Whether you’re a local business or handling a one-time job, we’re here to make your rental simple and stress-free.

📞 Ready to Reserve Your Refrigerated Truck?

Call Independent Rental Co today at 831-426-0900 and get your truck scheduled.

We’ll help you keep everything cold, protected, and moving smoothly.

Independent Rental and Service Co. | Santa Cruz Truck Rental
Behind 7-11 & Upper Crust Pizza
217 McPherson St, Santa Cruz, CA 95060

Out of State Moving Truck Santa Cruz – Reserve Your Truck Today

Round trip moving truck rental for out of state moves from Santa Cruz

Looking for an Out of State Moving Truck in Santa Cruz?

Planning a move out of California and wondering if Independent Rental can help?

Yes, we can.

At Independent Rental Co., we specialize in out of state moving truck Santa Cruz rentals with round-trip scheduling built around your move.

📞 Call Now to Reserve Your Truck

Call now to reserve your truck: (831) 426-0900

Out-of-state rentals require planning, and availability can fill quickly—especially during weekends and end-of-month moves.

phone reservation for a santa cruz truck rental being taken

Out of State Moving Truck Rentals from Santa Cruz

We regularly schedule out of state moving truck Santa Cruz rentals for customers heading to:

  • Washington
  • Oregon (Portland, Eugene)
  • Utah
  • Arizona (Phoenix, Tucson)
  • Nevada (Reno, Vegas)
  • Idaho (Boise, Coeur d’Alene)

Whether you’re moving from Santa Cruz, Capitola, Soquel, Aptos, Watsonville, Scotts Valley, or Davenport, we can help you plan a smooth, reliable move.

A lot of people assume they need to go with a large national chain for long-distance moves—but that’s not always the best option.

If you prefer working with a local, family-owned business on the Westside of Santa Cruz, we’re here and ready to help.

Why You Should Call to Reserve Early

staff photo for Independent Rental Co-Santa Cruz Truck Rental
  • Out-of-state trucks are limited
  • High-demand dates book fast (weekends & month-end)
  • We help you choose the right truck size the first time
  • You can ask questions and get real answers from experienced staff

Planning a move to Oregon, Arizona, or Idaho?

👉 Give us a call—we’ll walk you through everything and get you scheduled quickly.

We Make Out-of-State Moves Easier

Moving out of state is a big job—but getting the right truck shouldn’t make it harder.

Our team will help you:

  • Choose the right truck size
  • Plan your rental timing
  • Understand what to expect for a round-trip rental
  • Get on the road with confidence

When you rent from us, you’re working with people who know trucks, understand logistics, and genuinely care about helping you get the job done right.

Round trip moving truck rental for out of state moves from Santa Cruz

📞 Ready to Reserve Your Truck?

Call Independent Rental Co today and get your rental scheduled.

We’ll make sure you have the right truck, the right timing, and a smooth move from Santa Cruz to wherever you’re headed.

Independent Rental and Service Co. | Santa Cruz Truck Rental
Behind 7-11 & Upper Crust Pizza
217 McPherson St, Santa Cruz, CA 95060

Rain This Weekend in Santa Cruz? Your Move Can Still Happen

When rain is in the forecast across Santa Cruz, finding a reliable truck rental can make all the difference. However, your plans don’t have to stop.

Moves still need to happen. Deliveries still need to get done. Projects don’t wait for perfect weather—and neither do we.

At Independent Rental Co., we help customers keep things moving, even when the weather isn’t ideal.

Real Life Doesn’t Pause for Rain

We’re a small, family-owned business on the Westside of Santa Cruz. Because of that, we understand that real life doesn’t pause for a rainy weekend.

Whether you’re:

  • moving across town
  • heading over the hill to San Jose
  • picking up materials in Watsonville or Salinas
  • or delivering items to Monterey or beyond

having the right vehicle makes everything easier.

More Than Just Local Moves

Many people assume rentals are only for short, local trips. In reality, our customers go much farther.

For example, we regularly see rentals heading to:
San Francisco, Sacramento, Los Angeles, San Diego, Napa, Paso Robles, Oregon, Arizona, and Nevada.

So even if your plans take you out of the area, we’ve got you covered.

The Right Vehicle, Ready to Go

Our fleet is built for real-world needs. That includes:

  • cargo vans
  • pickup trucks
  • box trucks
  • flatbeds
  • dump trucks

In other words, whatever the job is, we’ll help you find the right fit.

Rain or Shine, We’re Ready

Rain may slow things down—but it doesn’t have to stop you.

That’s where we come in. Our team is here to make the rental process simple, clear, and stress-free from start to finish.

We’re not a big corporate chain. Instead, we’re a local business that focuses on being helpful, knowledgeable, and ready to serve our community seven days a week.

Let’s Keep Things Moving

If rain is coming this weekend and you still need to get things done, we’re here to help.

Independent Rental Co.
Westside Santa Cruz
Behind 7-11 & Upper Crust Pizza

👉 Reserve your truck or van today and keep your plans moving—rain or shine.

Moving in Santa Cruz? Start With a Truck Rental Company That Actually Cares

Independent Rental Co-Staff photo

Moving is exciting, but let’s be honest—it can also be one of the most stressful things people do. Between packing, scheduling, lifting, cleaning, and trying to stay on time, a move can feel overwhelming fast. That is exactly why customer service matters so much when choosing a truck rental company.

At Independent Rental Co. in Santa Cruz, we believe renting a moving truck should feel straightforward, supportive, and efficient. We know that most people are not just renting a vehicle. They are trying to move a home, help a family member, pick up furniture, relocate a business, or handle a major life transition. That is why we prioritize exceptional customer service above all else.

From the moment you contact us, our team is here to help make the process easier.

A more helpful truck rental experience

When you call or stop by, you will see you are working with a small, family-owned business on the Westside of Santa Cruz that understands this area and the people who live and work here.

Our friendly and knowledgeable team can help you:

  • choose the right truck for your move
  • understand what size vehicle makes the most sense
  • answer questions about your rental
  • help make pickup and return smoother
  • reduce confusion and last-minute stress
customers of Independent Rental Co moving boxes and picking up a moving truck

Sometimes people rent a truck for a move across Santa Cruz. Sometimes they are heading to Aptos, Capitola, Soquel, Scotts Valley, Watsonville, Monterey, Salinas, San Jose, Santa Clara, Los Gatos, San Francisco, Sacramento, Napa, Paso Robles, Los Angeles, San Diego, or beyond. We also serve customers making longer roundtrips to places like Oregon, Arizona, Nevada, and Washington. A lot of people do not realize they are not limited to staying only in the immediate area.

We help you choose the right truck for the job

One of the easiest ways to make moving harder is choosing the wrong vehicle. Too small, and you make extra trips. Too large, and you may feel uncomfortable driving it. That is why we take the time to help match customers with the truck that fits their needs.

Our fleet includes a variety of options, so whether you are moving a few large items, an apartment, equipment, supplies, or household belongings, we can help you find a practical solution.

When people feel rushed, they often underestimate how much space they need. A box truck can hold a lot more than most people expect. Fun fact: the stress of moving is often made worse by decision fatigue, not just heavy lifting. Having someone guide the decision process really does help.

Why customer service makes such a big difference

Zak the owner of Independent Rental Co reserving a truck for a customer on the phone

A truck rental is not just about keys and paperwork. It is about trust.

You want to feel confident that:

  • your questions are welcome
  • someone will explain things clearly
  • the process will not be confusing
  • That is the difference we aim to provide every day. We know moving days can feel hectic, and we do our best to bring some calm, clarity, and practical help into the process.

Local, knowledgeable, and ready to help

Because we are based right here in tjhe westside of Santa Cruz, we care deeply about serving our local community well. We are proud to help customers from across the county and beyond, and we work hard to make every rental experience as smooth as possible.

Whether you are moving across town, picking up furniture, handling a delivery, or planning a longer trip, we want you to feel supported from start to finish.

If you are looking for a Santa Cruz truck rental company with exceptional customer service, we would love the opportunity to help.

Partner with us to move your stuff—and experience the difference of a company that truly cares about its customers.

Independent Rental Co.
217 McPherson St
Santa Cruz, CA 95060
Behind 7-11 & Upper Crust Pizza

Website: independentrentalco.com

 

20 Years of Local Truck Rental on the Westside of Santa Cruz

Santa Cruz truck rental local family owned business Westside
Independent Rental Co truck rental lot Santa Cruz box trucks and vans

Looking for a Reliable Truck Rental in Santa Cruz?

Looking for reliable Santa Cruz truck rental from a trusted local business?
Independent Rental and Service Co. has proudly served the Westside since 2005.

We help customers get the right vehicle for everything—from quick local jobs to longer-distance moves.

Serving Santa Cruz and Surrounding Communities

As a family-owned business with deep roots in the community, we regularly work with customers throughout:

  • Santa Cruz
  • Capitola
  • Soquel
  • Aptos
  • Scotts Valley

Whether you’re picking up furniture, handling a dump run, or moving across town, we make sure you have the right truck for the job.

Not Just Local — Our Trucks Go the Distance

Many customers are surprised to learn just how far our rental trucks go.

We regularly help people travel beyond the county, including:

  • Over the hill to San Jose, Santa Clara, and Los Gatos
  • Up the coast to San Francisco, Monterey, and Sacramento
  • Longer trips to Los Angeles and San Diego
  • Out-of-state moves to Oregon, Washington, Nevada, and Arizona

You’re not limited to staying local. Our rentals are designed for real-life needs—whether that’s a nearby move or a multi-city journey.

The Right Truck for Every Job

Our fleet includes:

  • Pickups
  • Cargo vans
  • Moving trucks

This gives you flexible options depending on your job.

Not sure what you need? We’ll help you choose the right vehicle so you don’t overpay—or end up with something too small.

Easy to Find on the Westside

We’re located at:

📍 217 McPherson Street, Santa Cruz
(Behind 7-Eleven and Upper Crust Pizza)

Customers come to us from all over the county because they know they’ll get:

  • Straightforward advice
  • Fair pricing
  • Dependable service

20 Years of Local Experience You Can Trust

After 20 years in business, our focus is still the same:

Be helpful.
Be honest.
Make sure every customer leaves confident in their rental.

Ready to Get Started?

If you’ve been thinking about renting a truck—whether it’s for Santa Cruz, San Jose, or beyond—come see us at Independent Rental and Service Co.

We’re here and ready to help.

Independent Rental Co moving box truck with liftgate

How to use the shifter on the canter truck

How to use the shifter on the canter truck

This truck has a shifter. There are 2 modes: Automatic and manual. Automatic mode is the mode most people will choose to use. In manual mode you will need to shift. There is no clutch. Shifting is done by tapping the shifter up and down. Manual mode is mainly used by professional commercial drivers.